Research uncovered 5 over-indexing passion points against the core demographic – fashion, travel, food, beauty, lifestyle and social media. An influencer that embodied each pillar was chosen to celebrate the features of the new E-PL9 camera to their followers, and drive sales through bespoke discounts.
Sleek and stylish, the PEN E-PL9 from Olympus is a Micro Four Thirds mirrorless camera defined by its versatile imaging capabilities and variety of in-camera creative controls. Available in 4 colours.
FASHION PILLAR
@rachelteetyler
BEAUTY PILLAR
@gemkwatts
TRAVEL PILLAR
@lioninthewild
FOOD PILLAR
@mycupcakeaddiction
LIFESTYLE PILLAR
@flex.mami
SOCIAL PILLAR
@tee_smyth
Bespoke Social Content
Social media ad units created with supplied assets
without
https://hylandagency.com/wp-content/themes/larch/
https://hylandagency.com/
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