A WOW launch needs a WOW campaign. HYLAND partnered with APN for a high impact, high reach campaign. High impact out of home at Central Station, Sydney High impact out of home at Central Station, Sydney High impact out of home Xtrack Billboards High impact out of home at Flinders St Station, Melbourne High impact out of home bus wraps on the East Coast High impact out of home at Parramatta Station, Sydney High impact out of home Melbourne Tram Wrap Campaign TVC Beauty Influencer Partnerships @michellecrossan_ @erinscottbeauty @briiwright_ @rowisingh Previous ProjectSilverseaNext ProjectOPI Australia Pack